GOWINE, April 10, 2020 – Chicago, USA
Small and medium-sized wineries often find frustrating obstacles and barriers when initially attempting to enter the North American Market.
VENTURE USA has developed a project called GOWINE to meet the needs of these Italian wineries.
GOWINE aims to aggregate wineries who want to market their products in North America, with specific reference to the United States, through a shared sales and operational structure making the investment in North America sustainable for the future.
With a view to complementing the wines offered, GOWINE wants to provide a single tool to minimize the risk and maximize promotional and commercial efforts in the USA.
The GOWINE project was also taken as a developing platform for the USA in the context of the GOWEST initiative of Irecoop Veneto.